Privacy Policy

Last Updated: August 25, 2025

At Nurela Tech ("we," "us," "our"), we respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, share, and safeguard your information when you visit our website (nurelatech.com), shop with us, or interact with our brand in any way.

By using our website or purchasing from us, you agree to the practices described in this policy. If you do not agree, please do not use our services.

1. Information We Collect

We collect several types of information to provide you with the best shopping experience.

Information You Provide Directly

  • Account and order information: name, email address, shipping address, billing address, phone number
  • Payment information: credit card details, PayPal information, or other payment data (processed securely through our payment providers, never stored on our servers)
  • Customer support communications: any messages, emails, or chat conversations you have with our team
  • Marketing preferences: newsletter signups, SMS subscriptions, survey responses
  • Reviews and content: any product reviews, photos, or testimonials you submit

Information Collected Automatically

  • Device and browser information: IP address, browser type, operating system, device identifiers
  • Usage data: pages visited, time spent on pages, click patterns, referral sources
  • Cookies and tracking technologies (see Section 6 for more details)
  • Location data: approximate location based on IP address

Information From Third Parties

  • Social media platforms (if you interact with our brand or sign in via social login)
  • Marketing partners and advertising networks
  • Analytics providers like Google Analytics

2. How We Use Your Information

We use your information for the following purposes:

  • Order processing and fulfillment: to process payments, ship your products, and provide order updates
  • Customer support: to respond to inquiries, troubleshoot issues, and provide refunds or returns
  • Account management: to create and manage your customer account
  • Marketing and communications: to send promotional emails, SMS messages, and product updates (you can unsubscribe anytime)
  • Personalization: to recommend products and customize your shopping experience
  • Analytics and improvement: to understand how customers use our site and improve our services
  • Fraud prevention and security: to protect against fraudulent transactions and unauthorized access
  • Legal compliance: to comply with applicable laws, regulations, and legal processes

3. How We Share Your Information

We do not sell your personal information. We share your data only in the following circumstances.

Service Providers

We work with trusted third-party service providers who help us operate our business, including:

  • Payment processors (Shopify Payments, PayPal, Stripe) for secure payment processing
  • Shipping carriers (USPS, UPS, FedEx, DHL, regional carriers) for order delivery
  • Email and SMS platforms (Klaviyo, Mailchimp, Postscript) for marketing communications
  • Customer support tools (Gorgias, Zendesk) for service management
  • Review platforms (Judge.me, Loox) for collecting and displaying reviews
  • Analytics providers (Google Analytics, Meta, TikTok) for site performance tracking
  • Advertising partners (Meta, TikTok, Google Ads) for targeted advertising

These providers are contractually required to protect your information and use it only for the services we have requested.

Legal Requirements

We may disclose your information if required by law, court order, or government request, or to protect our rights, property, safety, or that of others.

Business Transfers

If Nurela Tech is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

4. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal data.

For All Customers

  • Access: request a copy of the personal information we hold about you
  • Correction: update or correct inaccurate information
  • Deletion: request that we delete your personal data
  • Marketing opt-out: unsubscribe from emails or SMS at any time

For California Residents (CCPA)

You have additional rights under the California Consumer Privacy Act, including:

  • The right to know what personal information is collected, used, shared, or sold
  • The right to delete personal information held by us
  • The right to opt out of the sale of personal information (note: we do not sell personal data)
  • The right to non-discrimination for exercising your privacy rights

For EU and UK Residents (GDPR)

You have additional rights under the General Data Protection Regulation, including:

  • The right to data portability
  • The right to restrict processing
  • The right to object to processing based on legitimate interests
  • The right to lodge a complaint with your local data protection authority

To exercise any of these rights, contact us at nurelatech@gmail.com. We will respond within 30 days.

5. Data Retention

We retain your information for as long as necessary to:

  • Provide you with our services
  • Comply with legal obligations (tax records, accounting, etc.)
  • Resolve disputes and enforce agreements

When data is no longer needed, we securely delete or anonymize it.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to improve your browsing experience.

Types of Cookies We Use

  • Essential cookies: required for the website to function (cart, checkout, security)
  • Performance cookies: help us understand how visitors use our site
  • Functionality cookies: remember your preferences and personalize your experience
  • Marketing cookies: track your activity across sites for targeted advertising

Managing Cookies

You can control cookies through your browser settings. Note that disabling certain cookies may affect site functionality. You can also opt out of advertising cookies through:

  • Network Advertising Initiative: networkadvertising.org/choices
  • Digital Advertising Alliance: aboutads.info/choices
  • Your Online Choices (EU): youronlinechoices.com

7. Data Security

We take security seriously and use industry-standard measures to protect your information, including:

  • SSL encryption on our website and during checkout
  • PCI-DSS compliance through our payment processors
  • Secure data storage with encryption at rest and in transit
  • Access controls limiting who can view your data internally

However, no method of online transmission or storage is 100% secure. We cannot guarantee absolute security but commit to protecting your data to the best of our abilities.

8. International Data Transfers

Nurela Tech operates globally. If you are located outside the United States, your information may be transferred to, processed, and stored in countries where data protection laws may differ from your own. By using our services, you consent to this transfer.

For EU and UK residents, we ensure international transfers are protected through Standard Contractual Clauses or equivalent safeguards.

9. Children's Privacy

Our products and services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we discover that a child under 18 has provided us with personal information, we will delete it immediately.

If you believe we have collected information from a child, please contact us at nurelatech@gmail.com.

10. Third-Party Links

Our website may contain links to third-party websites, plugins, and applications. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.

11. Marketing Communications

When you sign up for our newsletter or make a purchase, you may receive marketing emails or SMS messages from us. You can opt out at any time by:

  • Clicking the "unsubscribe" link at the bottom of any email
  • Replying STOP to any SMS message
  • Emailing us at nurelatech@gmail.com

We will continue to send transactional messages (order confirmations, shipping updates) as required for order fulfillment.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. When we make significant changes, we will:

  • Update the "Last Updated" date at the top of this policy
  • Notify you via email if the changes affect your rights
  • Post a notice on our website

Your continued use of our services after changes are posted constitutes acceptance of the updated policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your data, please contact us:

Nurela Tech Email: nurelatech@gmail.com Website: nurelatech.com

For privacy-specific inquiries, please use the subject line "Privacy Request" so our team can prioritize your message.

14. Returns, Refunds, and Order-Related Data

When you request a return, refund, exchange, or order cancellation, we collect and process additional information to handle your request properly.

Information We Process for Returns and Refunds

  • Original order details (order number, items purchased, purchase date)
  • Reason for the return or refund request
  • Photos or videos you submit as part of a return request (if requested by our support team)
  • Communication records with our customer service team
  • Refund destination details (return to original payment method, store credit, or replacement)

Our 100-Day Risk-Free Trial Policy

Nurela Tech offers a 100-day money-back guarantee on all eligible orders. Customer data related to your return request is retained for a minimum of 24 months for tax, accounting, and fraud prevention purposes, even after your refund is processed.

How to Request a Return or Refund

To initiate a return, refund, or exchange:

  • Email our team at nurelatech@gmail.com with your order number and reason for the request
  • Include any supporting photos if your product arrived damaged or defective
  • Our team will respond within 24 to 48 hours with next steps
  • Approved refunds are processed within 5 to 10 business days to your original payment method

Refused or Abandoned Orders

If a package is refused at delivery, returned to sender, or unclaimed by you, we may retain your order information and communications to resolve the matter or to comply with fraud prevention obligations. Repeated refused deliveries may result in account restrictions.